The true cost of cross-border commerce: Why pricing transparency is the new competitive advantage
Global commerce has never been more accessible
Discover insights from a global survey of 9,000 consumers across nine markets and learn how pricing clarity, duties, and tax transparency shape conversion, trust, and cross-border growth.
Global consumer research on cross-border buying behaviour
What you’ll learn in this report:
- Why 64% of consumers purchased from an international business in the last 12 months
- What drives cross-border shopping across markets, from affordability to product availability and quality
- Why 95% of cross-border shoppers abandon carts and which barriers matter most
- How 73% of consumers experienced surprise costs at delivery
- Why 94% of consumers say upfront duties and tax disclosure is important
- What businesses can do to reduce uncertainty, improve checkout transparency, and build trust
See how transparency helps turn cross-border complexity into competitive advantage.
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